A landing page is a page on your site dedicated to delivering on promises made by the offers in your content. The goal is to get a consumer of your content to take another step toward becoming a customer.
By sending traffic to a promotion specific landing page your marketing campaigns will benefit from increased performance. With built-in 1-Click A/B testing, it's easier than ever to optimize conversions.
Landing pages are a great way to generate sales from pay-per-click ads and e-mail campaigns. Folks click the ad and get a page tailored to their exact needs
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