A well chosen domain name will be shorter to enter into a browser and easier to say over the phone or appear on a business card. In addition a customer may guess that your site name is www.[yourcompany].com and reach it successfully.
Your New Domain Name Should Convey Effectively Your Business
A name such as golfnews.com will immediately give the reader an idea of what the site contains, with no further description. It will also be easy to recall from memory at a later time. But, a warning, you must also plan ahead for any future diversity.
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